Logo for the London 2012
5 June 2007
London, How do I Hate Thee? Let me Count the Ways, 1, 2… 2012. Discussion of the new sexy-ugly logo for the London 2012 olympics, a logo and identity that that people will come to love or love to hate. I like it though. It’s fresh and quite visually stimulating for an event of this scope in this new century. Watch the cool brand introduction video here.